Everything you need to know about Wild Salmon Day
Whether you live on the coast or in the heart of the province, wild salmon impact all of us. Salmon feed more than a hundred species, carry nutrients to our environment, and bring life to our communities.
70 per cent of salmon populations in B.C. and the Yukon are now struggling. From habitat loss to rapid climate change, wild salmon face unprecedented challenges. It will take all of us to conserve and recover salmon for future generations.
Together, through dozens of events and online posts, we can celebrate these incredible species and raise awareness about the work needed to help salmon populations recover. By highlighting why salmon matter, we can encourage government officials, corporate and community leaders, to prioritize their recovery.
Wild salmon need all of our voices, today and every day!
What is Wild Salmon Day?
Wild Salmon Day is a day to recognize the tremendous cultural and environmental role salmon play in British Columbia and the Yukon. Join us on June 1 to celebrate the work we do together to restore and recover wild Pacific salmon.
When was Wild Salmon Day established?
Wild Salmon Day was established in 2019 in British Columbia. In 2024, the Yukon joined us in recognizing the tremendous cultural and environmental role Pacific salmon play on the west coast of North America. In 2025, Wild Salmon Day is going international, with organizations from around the world supporting the campaign.
What is the aim of Wild Salmon Day?
Wild Salmon Day is an opportunity to raise awareness of wild salmon and their habitat. It’s an annual chance for people across the world to come together to support salmon resilience and recovery.
Who celebrates Wild Salmon Day?
Anyone can celebrate Wild Salmon Day! In previous years, dozens of community groups, companies, institutions, and municipalities have celebrated wild salmon on June 1.
The Government of British Columbia officially recognizes June 1 as Wild Salmon Day in the province, as well as the cities of Nanaimo, Port Alberni, Port Coquitlam, Prince George, Surrey, Squamish, Vancouver, and Victoria!
Many famous landmarks turn their lights on for Wild Salmon Day, including City Hall, Burrard Bridge, BC Place and Science World in Vancouver, as well as the fountains of the British Columbia Parliament Buildings in Victoria.
How can you get involved?
You can get involved by posting a photo carousel or video on social media about your connection to salmon using the hashtag #WildSalmonDay. Or join local partners and groups by coordinating activities in celebration of Pacific salmon in your community. Events can range from festivals to documentary screenings, potlucks, and community salmon conversations.